Under its “Restock Kroger” program, the supermarket chain has been cutting prices and experimenting with new ways of selling products, while also shutting underperforming stores and shifting away from areas where it does not have a strong presence. The U.S. grocery industry, dominated by Walmart Inc (WMT.N) and Kroger, has been fearful that Amazon.com Inc (AMZN.O) would apply its current distribution strategy at Whole Foods, transforming existing stores into a grocery delivery network. In response, Kroger has been expanding home delivery, curbside pickup and self-checkout services, apart from investing heavily in technology such as its recent deal with …read more
Source:: Yahoo Finance