By Andy Gordon The biggest myth about crowdfunding is that crowdfunding investors get crumbs. The tasty dishes go to venture capital (VC) firms. And those startups that can’t get VC investors to scoop them up turn to crowdfunding.
Nothing could be further from the truth.
Scores of startups use crowdfunding because of its unique benefits. I sat down with two founders of a fast-growing online wine club last week in New York City. The club has already raised $45 million from reputable investors like Crosscut Ventures and Bessemer Venture Partners. And now it’s about to raise again… at a much higher valuation thanks to its …read more