Facebook Analysts Don’t See Major Long-Term Risk From Boycotts

(Bloomberg) — The growing movement to boycott Facebook Inc. by high-profile advertisers continued on Monday, though it doesn’t represent a major long-term risk to the social-media company’s stock, analysts said.A number of companies, including blue-chip firms Starbucks, Unilever and Coca-Cola, have said they would cut or cease spending on Facebook, while General Motors is reviewing how its brands are marketed on the social-media platform. The moves are aimed at pushing Facebook, which also owns Instagram and WhatsApp, to limit hate speech or posts with disinformation.Despite the lost revenue, “we do not expect significant risk to numbers” wrote Doug Anmuth, an …read more

Source:: Yahoo Finance

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