By Andy Gordon Online marketplaces have been around for a long time. Amazon and eBay headlined the first generation. Those companies began in the mid-1990s. They offered thousands of products in hundreds of markets and turned into digital behemoths.
The second generation began at the turn of the century. StubHub appeared in 2000. LinkedIn started in 2002. Zillow in 2004. YouTube in 2005. These companies were more specialized.
Today, Airbnb, DoorDash, Instacart and Postmates are the top-ranked startup/private marketplace companies according to venture capital firm a16z and data analytics firm Second Measure. Second Measure, which analyzes billions of purchases to track real-time consumer behavior, ranked …read more
