The Battle to Avoid Becoming the Next Hertz

(Bloomberg Opinion) — Consumers fearful of catching the coronavirus are adapting their transport habits: Crowded airplanes are now unappealing, while being cocooned in a car feels safe.Car rental firms have had a close-up view of this rapid shift in consumer behavior because most generate more than half of their revenue at airports.This dependence looked like it would be disastrous for the entire car rental sector, but on Tuesday evening two of the world’s largest car rental groups — Paris-based Europcar Mobility Group and U.S. operator Avis Budget Group Inc. — gave quite different assessments of their prospects. That has a …read more

Source:: Yahoo Finance

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